Article Marketing

How Are You Going To Write That Article?

  Promotion is vital for your business and now and then you’ll be presented with a fantastic opportunity to get your name ‘out there’. How? By being…

Why Quality Counts in Content Marketing

As Google constantly changes its algorithms, quality content is now more important than ever. But if you outsource your content needs quality content doesn’t come cheap, but don’t let financial matters cloud your judgement…

Writing Articles for a Human Audience

Content marketing – it’s what makes the internet go round. Everyone knows that, as an online marketer, you have to ‘own’ as much of the web as possible to make sure your customers find…

Connecting Through Online Marketing

  Content marketing online, gives you the power to educate, communicate, influence people and attract a continuous stream of potential customers. But you must have a strategy. Jumping in without thinking rarely works. You must be realistic and understand that results…

How to Write Great Headlines for Articles

  Your headline is the make or break of your article. If it doesn’t immediately grab attention, a reader is unlikely to read your article  – regardless of how many…

How To Keep Your Readers’ Attention

    Getting someone to find your website is one thing. Encouraging them to read your content while they are there is something entirely different. If you market your business online you probably spend…

The Copywriter’s Green Cross Code

  STOP – LOOK – LISTEN Those three words were probably drilled into you when you were a child. You would also do well to remember them when copywriting. That might seem a strange thing to say…

Article Marketing–Quantity or Quality?

    If you’re into search engine optimisation the chances are you’re also a keen article marketer as it’s one of the most effective ways of boosting your web presence. Not only will it help you ‘own more of the web’,…

Marketing for Eternity

  Every marketer’s dream is to come up with a piece of collateral that markets their business forever. Wouldn’t that be amazing? Well, not only is it an amazing thought, it is also possible to achieve. Don’t believe me? Read on. Eternal online marketing…

5 Benefits of Article Marketing

Writing articles is a great way to promote your business and to position yourself as an expert in your field. But it does take time which puts off many people. But what would you rather do? Spend…