Website copywriting

Why Your Website’s Content Is Hurting Your Business

  Derek’s got a problem. He’s been a painter and decorator for over a decade. Most of his work comes from word of mouth, but with more…

How To Write Your Home Page

  Nine times out of ten, your Home Page will be the page the majority of your visitors land on. That’s why it’s so important to get it right. Before I ramble on, what…

What Your Home Page Should Say About You

  Your home page shouldn’t say anything about you. What? It should instead focus entirely on the benefits your customer will get if they buy from you.…

The #1 Reason Why Your Website’s Not Converting Visitors Into Customers

  How’s your website performing? I’m not talking about its load time or looks, but how…

These Are The 4 Things Your Website Visitors Want

  What were your first thoughts when you were designing your website? Colours? Fonts? Gadgets and gizmos? Graphics and images? How cool should…

Your Content is Alienating Your Customers

  I’ve been in the copywriting game for quite a while now, and if there’s one thing I hate, it’s ‘in your face’ marketing content. You know the stuff I mean; all those websites…

Website Content: Why You Need Three Levels of Content – Part 1

  Content is something that has many uses. That’s why your content marketing…