newsletter marketing

5 Essential Tips for Creating a Gripping Newsletter

The best way to find out if a career is right for you is to have a go. That’s why I recently agreed for a client’s daughter…

Newsletters – Breaking the Content Curse

  Congratulations. You’ve made the decision to send out a monthly newsletter to your customers. The idea of keeping in touch with them, sending them great information and offers appeals because you know it…

How to Write a Readable Newsletter

Regular newsletters are a great way to keep in touch with your customers and add value to your relationship. They can be used to convey information, opinions, top tips and offers. But generating a…

Maximising Your Newsletter Marketing

Newsletter marketing is a great way to promote your business and add value to your customers – fact. But what happens once you’ve hit send? Is  your carefully crafted copy forgotten about? Did you know you could use your newsletters to…