professional writer

Why Are Professionally Written Words Best?

  Words. You use them every day. You send emails to customers, create marketing materials, produce content for your website…the list is endless. How much thought are you giving to the words you use?…

The Definition of Quality Content

  In your business you use content everywhere: editorials, marketing, PR, SEO, social media, website copy, blog posts, brochures, email marketing, newsletters, white papers, video, blah, blah, blah. And yet many of you are still writing it…

In-house or Outsourced? The Pros and Cons of Freelance Copywriting

  In-house vs. out sourced is a debate that continues to rage and one that I am constantly battling against.…

Why Professional Copywriting Isn’t as Cheap as Chips

  Content – you can’t live without. Whether it’s creating new web content, brochure copy, an email campaign, white paper, case study or article, it takes time,…