• Testimonials & Recommendations Are Important to Freelancers

    Testimonials (recommendations) are among the best ways for freelancers to highlight their talents, skills, and customer service levels. I’m just a freelancer standing in front of a corporation, asking for help Once you’ve completed a project with a freelancer, there’s a fair chance they will ask you for a testimonial. What is your reaction? Uh, […]

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  • Email Marketing – Never Use FW or RE in Your Subject Lines

      Email marketing remains one of the most popular forms of marketing. 87% of marketing leaders say email marketing is critical to the success of their company 44% of marketing professionals say email is their most effective marketing channel 14% of marketers say that email campaigns provide the strongest ROI of any marketing strategy [Source: […]

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