social media | Briar Copywriting

Don’t Outsource Your Social Media Activities

What is social media about? Customer interaction, showing your human side and getting your thoughts out there for all to see. Did you notice that I used the word “your” in that sentence? If…

Social Media Research Every Business Owner Should Know About

This post first appeared on my other blog, Freelance Copywriter’s Blog, but I wanted to share it with you here too. Social media…

Social Customer Services - Are You Making the Most of it?

Last night I watched the Channel 4 documentary “The Complainers”. No one’s impressed when things go…

How Social Media is Being Used for B2B Marketing [Inforgraphic]

There’s no getting away from the importance of social media has on B2B marketing. I was intrigued to…

The Power of Joined Up Marketing

Why you need content, social media and SEO in your marketing strategy Do you see content marketing, social media and SEO as three separate entities? If you do, you’re probably not seeing the results…

How to Get People to Love Your Marketing

You do a lot of marketing. On top of your print stuff, you also do: Social media Blogging Videos Email/newsletters But how do you get your readers…

Consumers and Social Media

This blog first appeared on our sister blog Freelance Copywriter’s Blog. If you’re going to use social media as part of your marketing strategy, you’ll need to know how your consumers are using it to make sure you’re getting the right…

Social Media - You Never Know Who’s Listening

We are turning into the ‘social generation’. Phone calls and popping in for coffee have been substituted for Facebook status updates and tweets. You may think it’s…

How to Get Your Social Networking Right

There’s no getting away from the fact that social media and social networking are a great way to reach a global audience. But the thing you have to remember is…

How to Get Your Content Shared Through Social Media

Social media is conversation. It’s a way for people to exchange ideas, discuss common ground and share interesting information. The idea behind it…