• Why I Hate Networking Even Though I Run My Own Business

    Networking for me is the biggest downside of running my business.  From the early days of having to attend local business get-togethers as I tried to get my name know, to the bigger events I have to endure today. Networking, to me, is false, contrived, and yet a necessary evil of running a business.  You’re […]

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  • Will You Help Me Become a Better Networker?

      Networking is part and parcel of running your own business. But that doesn’t mean you have to like it. Take me for example. Since 2007, I’ve been running my own freelance copywriting business. After teaching myself about the intricacies of SEO (search engine optimisation) and social media, I successfully marketed myself online to the […]

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  • How to Avoid Being the Social Pariah of Your Social Media Group

      Social media is full of chat groups and forums. Whether it’s Facebook, LinkedIn or some other business forum website, they can be a valuable source of support, advice and banter. They can also be a source of great frustration. Over the years I’ve been part of many such groups. They’ve all started off well […]

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  • How to Create a Powerful Online Profile

      Being loud and proud is what online marketing is all about. It’s never been easier to reach out to your customers as it is today. With the millions of internet users out there, your products and services can now enjoy a global audience. But how do you make sure they hear your message? How […]

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  • How to Stay Connected Without Being a Pain

      As a business owner you’ll come across a lot of people at networking events, trade shows, through social media and just during your day-to-day activities. Always thinking about the next big opportunity, you diligently record their contact details so you can stay in touch. Every so often you send them a personal email to […]

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