• Pay Per Click Advertising – How to Get it Right

    Pay Per Click (PPC) Google ads are found above and to the right of your search results. The idea behind them is that they are highly targeted and only seen by people searching for your product or service.  As the name suggests, you only pay when someone clicks your ad, so they can be pretty […]

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  • Why Are Your Pay Per Click Campaigns Bombing?

    Pay per click seems a great alternative to organic search marketing. For starters, get your campaign right, and your ad will appear at the top of the page. You like that idea because search marketing is a long game to play. Plus, you never know what your competitors are up to. One minute you can […]

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  • Perk Up Your PPC Ads

      What is PPC? PPC stands for Pay Per Click. It’s a form of internet marketing where you create an ad for your product/service, and then, every time someone clicks on it, you pay a predefined fee. Basically, rather than earning your traffic through organic methods, you’re paying for people to visit your website. The […]

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  • How to Write Great PPC Adverts

    So, you’ve decided to run a Pay-Per-Click (PPC) campaign. PPC (Pay-Per-Click) Google ads are found above and to the right of your search results. Written with your keywords and key phrases in mind, they are highly targeted and are only seen by people searching for your product or service.  As the name suggests, you only […]

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