• What Makes a Marketing Campaign go Viral?

    You know what it’s like, your boss calls you and the rest of the marketing team into his office and announces: “Right guys, big push this quarter, we’re going to create a viral video – any ideas?” While his enthusiasm starts to bubble over the rest of you sit in despair because you know that’s […]

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  • Driving Traffic

      If you’re an online marketer you need traffic – and a lot of it. Why? Because your traffic is your customers and more customers means more money. How do you actually get more traffic though? And, once you’ve started to get it, how do you convince them to buy from you? There are various […]

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  • Video Marketing on Your Website

    The first thing your website has to do is engage your reader. Granted, the design of your site and its copywriting will go a long way to persuade your reader that you are the company for them. But how about getting a bit more personal? Be visual with video More and more companies are using […]

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