• Why You Should Write Your Own Blogs

      This post is mainly aimed at small business owners. Is that you? Do your customers enjoy dealing with your company because of the personal service they receive? Do most of them know you by name? Can they pick up the phone and talk to you? If you answered ‘yes’ to one of more of […]

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  • What is a Perfect Blog Post?

      Is there such a thing as a perfect blog post? Well, there are a few things you can do to give your post a great chance at being classed as perfect, but a lot of its perfection will come down to knowing your audience and understanding what they want. You can be the best […]

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  • Are You Wasting Your Time Blogging?

      Blogging is time consuming, but it’s also one hell of a powerful way to promote your business and your reputation. Making the time to blog is essential if you are to succeed at it; that means building time into your weekly routine and treating it like part of your marketing strategy rather than the […]

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  • Blogging Off Piste

        My advice, when it comes to blogging for your business, is to stick with what you know. It’s your keen insight into your industry and advice that people want. They want to learn from your fountain of knowledge to develop their own skills. The problem is what do you do when your fountain […]

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  • 5 Simple SEO Tips Overlooked by Bloggers

      You blog because you want to share your knowledge; you also blog because you want to drive traffic to your website and rank highly in the search results. You already know about the basic SEO stuff to do with on-page factors and link building, but there are a myriad other factors that get overlooked. […]

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  • Are You Blogging Effectively?

    You already know blogging boosts your credibility, exposure and drives traffic to your website, but you also know that doesn’t mean it’s easy. How many times have you written a post only for no one to comment on it or share it with others? It sometimes makes you wonder why you bother. But if you’re […]

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  • Could You Be a Successful Blogger?

    First off,  anyone can blog. But you do need certain qualities to succeed at it. Although an ability to write is a bonus, it’s not the only thing you need. If you want to be a blogger with longevity you also need the following. 1. Determination Without doubt this is a top priority. If your […]

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  • Discover Your Blog Voice

    What is the one thing that will make your blog stand out from all the rest (other than great content)? Your voice. How you put across your information, your style, personality and voice will all me major factors that attract people to your blog and encourage then to stay. You must make sure your voice […]

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  • How to Make Sure People Find Your Content

    Content generation is vital if you want to boost your online presence. But how can you make sure people find your content? If it can’t be found people won’t read it, and if people don’t read it there won’t be a constant stream of traffic to your website. A bit of a problem. Well, this […]

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  • Guest Blogging – How to Get Asked Back

    Writing guest blogs is a great way to boost your online exposure. But you must never get so wrapped in your own self promotion that you lose sight of the blog you’re writing for. Being allowed to guest once is great, but it’s even better to be invited back again. So here are my 6 […]

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