• Why A Copywriting Budget Is A Must

    Copywriting is at the heart of all businesses. Every business, regardless of its size and sector, needs content. It needs website copy, newsletter content, brochure copy, case studies, reports, white papers, video scripts – I could go on. You could write it yourself, or you could do the smart thing and hire yourself a professional […]

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  • Stop Treating Content Like a Poor Cousin

      As a freelance copywriter something has become very plain to me. Over the years I’ve seen it happen time and time again. Without fail, every project follows the same pattern. Well it’s time things changed and I’m about to tell you why. It’s not all just about a pretty face Rebranding or redesigning your […]

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