• Get To Grips With On Page SEO

        Every business with a website is after good Google rankings. With more and more people turning to the internet for goods and services, you’ve got to be listed if you want to be found. Which means your listing has to be on the front page. The copy on your website has to contribute […]

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  • Building Your Freelance Copywriting Business

      Building your freelance copywriting business from scratch isn’t easy. How do you get started? Where do you find your clients? How do you build up a portfolio? They are just a few of the questions that will be flying round your head. I have been a freelance copywriter since 2007 and I am frequently […]

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  • How to Make Your Website Convert

      Is your website converting? There are loads of websites out there that look great, have loads of content and, sometimes, rank quite well. But they are missing one thing – they aren’t converting. This is a conversation I tend to have with people far too regularly. It goes a bit like this: Client: “My […]

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  • Making The Most of Local Search Marketing

      The days on the Yellow Pages and Business Pages are fast diminishing. More people today turn to the search engines to find local service providers and products. Therefore getting to grips with local search has never been so important. How geared up it your website and online marketing activities up for local searches? The […]

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  • Online Marketing–Mistakes That Could Damage Your Business

      Online marketing – love it or hate it, if you’re a business owner you have to get to grips with it. As the vast majority of the population use the internet to search for products and services these days, if you you don’t have an online presence you will be missing out on a […]

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  • What Should Your Email Marketing Frequency Be?

      If you a business owner today the likelihood is that you dabble in email marketing, or at least have started to think about it. Email has opened up a new and effective way of keeping in touch with your customers quickly and relatively cheaply. You can use the emails to give great information, keep […]

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  • SEO–7 Things You Should Know

      Search engine optimisation – love it or hate it, it’s here to stay so you’d better get to grips with it. Before you ask, no I wouldn’t call myself an SEO expert. So why am I writing this post about it? Well, I am a pretty good SEO Copywriter – what makes me so […]

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  • The Power of Your FAQ Page

    The FAQ page is a must for most websites. To give your customers all the information they need about your company, products and services would be impossible without one. Can you imagine how long each page would be if you were to cover every possible question that your customers had? That’s why the humble FAQ […]

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  • Make Your Business Card Stand Out

      Can a copywriter really help you with business card creation? You bet they can. The humble business card is often seen just as a way of leaving your contact details with someone and therefore they rarely fulfil their potential. In reality the business card should be seen as a mini marketing tool. Just as […]

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  • SEO Copywriting is a Long Game

      Remember Wimbledon last year and that epic match between Mahut and Isner? It lasted an incredible 11 hours and 5 minutes in total with Isner eventually winning 6-4 3-6 6-7 7-6 70-68! You’re probably wondering what Wimbledon, and that match in particular, has to do with SEO copywriting. Well hang in there and I’ll […]

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