• Email Subject Lines: Everything You Need to Know to Get Your Emails Opened

      Email marketing is a quick and effective way of communicating with your customers – that’s why everyone’s doing it. The problem with that is your customers are bombarded with messages every day. That means they’re going to be very choosy about which ones they open, leaving you with a headache. How can you make […]

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  • The Length of Your Subject Line Matters

    Yes, it’s official – size really does matter. In the world of email marketing, the length of your subject line is very important. It’s the first thing your recipients see, helping them decide whether to open your email or not. The usual rule is that it should be somewhere between 40-50 characters in length, but […]

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