• What SEO Copywriting Is Not

      Were you hoping to read a post about how to do SEO copywriting well? Prepare to be disappointed. Mind you, if you’re desperate to know about that, you can read about it in my earlier post: The Absolute Truth About SEO Copywriting. All I want to do here is create a short post that […]

    Read more

  • What SEO Keywords Should I Use?

      Yes! SEO keywords are still relevant (but anyone who mentions keyword density should be ignored). They tend to be viewed in one of two ways: with clarity of mind, or seen as a murky pool of uncertainty. There are some businesses where it’s obvious what they should be targeting (i.e. because it’s the product […]

    Read more

  • SEO Success Factors – Infographic

      For every online marketer, SEO (search engine optimisation) is a necessary evil. Why evil? Mainly because people see it as a mystical and complex monster that only a few understand. The real fact is that SEO isn’t that hard to master, at least not the on-page stuff. If you’re not a coder, you’ll need […]

    Read more

  • The Simple Answer to Search Engine Optimisation

    SEO and SEO copywriting is a vital part of any business’s marketing, but it can also be one of the biggest pains. Not because it can be a bit complex, take a lot of time and investment, but because of the unsolicited emails that most companies are bombarded with each day. Every company claims to […]

    Read more

  • Why Off Screen SEO is Important

    Search engine optimisation usually makes you think of things like: SEO copywriting Keywords Title tags Headings and subheadings These are all very important when it comes to boosting your website’s SEO, but there’s a lot more that also has to happen ‘behind the scenes’. What is off screen SEO? There are 3 main elements that […]

    Read more

  • How to Link Build Well

    When it comes to search engine optimisation strategies, there are a number of elements that must be addressed: Keywords Well designed website Title tags and META Descriptions SEO copywriting Links The first 4 are all vital to your SEO success, but number 5 is possibly even more important. Your link building strategy is the engine […]

    Read more

  • Why Keyword Research is The First Thing You Should Do

      What should come first? Your website or your keyword research. Unlike the chicken and the egg conundrum, this one is easy to answer – your keyword research should always come first. Researching your keywords (not guessing) is vital if you are going to get the most out of your web presence. The words you […]

    Read more

  • Don’t Be An SEO Black Hat

      Are you being tempted by the dark side? Are you looking for great results without the hard work? If you are, you are heading for a very big fall because the grass most certainly isn’t greener on the dark side. As an online marketer, search engine optimisation is vital for your survival. But the […]

    Read more

  • How Not to Link Build

      You’ve done your keyword research, you’ve designed your website so it’s easy for your readers to navigate, you’ve even found an SEO copywriter to write some great, targeted copy that your visitors will want to read. So what’s next? That is just the start of your search engine optimisation strategy, if you want it […]

    Read more

  • Building Links For SEO

      Search engine optimisation – three words that can fill any internet marketer with dread. If you opt for the PPC (pay per click) route, you may see faster results but you’ll also experience the high price tag that tends to come with it. SEO may be slower but it’s a more economical long term […]

    Read more