• Social Media–Connect, Don’t Spam

    Everyone uses social media these days – or at least it seems like it. As a copywriter I use it a lot. Whether it’s tweeting for help (usually IT related problems), offering advice, promoting my blog posts, or just general chit-chat, I love using it as a way of connecting with other people. Did you […]

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  • Social Media–The Internet’s Marmite

      Most people will either love social media or hate it – with the odd few thrown in who simply don’t ‘get it’. But the problem is for those who hate or don’t ‘get it’, social media is here to stay and it will continue to grow. We’ve already seen Google join the party with […]

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  • The Value of Internet Marketing

      Internet marketing is vitally important for your business. Not convinced? OK, utilising activities such as article marketing, social media, blogging and other content creation will have a dramatic effect on your business’ online visibility and exposure. Just in case you are still sitting there shaking your head, take a look at a few facts […]

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  • Managing Your Social Media Exposure

      In the good old days customers would communicate with you via letter, phone or in person. Today things are very different. Now they can send you a tweet, post a comment on your blog or leave you a message on Facebook. In the past if someone was unhappy with your service the ‘bad press’ […]

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  • Getting To Grips With Social Media

      Social media isn’t always an easy thing to get to grips with. It’s like any new thing – it takes a while to get the hang of it and a lot of practice. And understanding it is unlikely to happen over night; it will take time and patience. Let’s face it, communicating via a […]

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  • Effective Social Media

    Social media is everywhere, everyone seems to be using it but are you really getting the most out of it? Of course, that is assuming you’re using it – you are though, aren’t you? Using social media doesn’t mean simply setting up a Facebook page or Twitter account; anyone can do that. Using these social […]

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  • Content and Social Media

    Just about any copywriter you meet would have, at one time or another, uttered the words – content is king So you know how important content is and you understand the importance of social media in today’s marketing strategies but do you know how to use them to optimal effect? Content and social media – […]

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  • Can You Find Customers Through Social Media?

      Whether you’ve fallen in love with social media or you’re still being a wall-flower not quite confident enough to dive in and give it a go, it really is a great way to market your business. As more companies begin to get their head round it they are starting to embrace Twitter, Facebook, Google […]

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  • Tweeting for Business

    Do you use Twitter for business yet? Twitter appears to be one of those things you either love or hate – or you just don’t ‘get’’. But if you are still sitting on the fence, undecided whether it’s right for you or not, this post is for you. Twitter isn’t complicated – it is probably […]

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  • How Effective is Your Social Media Marketing?

      Loads of companies are now using social media – applications like Twitter, LinkedIn, Facebook and blogs are transforming the way they interact with their market. Are you using social media? Are you monitoring its effectiveness? I’m guessing you answered yes to the first question and went quiet, or whispered no to the second. Blindly […]

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