• Template Website – Yes or No?

      If you’re starting up a business or looking to revamp your existing website, what will you go for – a custom build or a template? Cost is bound to be a significant factor in your decision, and a template design is probably going to be cheaper. But is it always the best choice? They’re […]

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  • 10 Reasons Why People Don’t Trust Your Website

      Buying online, or finding a service supplier online can be fraught with danger. With no physical shop to go to, the consumer doesn’t get to meet you or your team and therefore has to take your website as gospel. Placing that much trust in a company is quite scary, which is why your website […]

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  • What Makes a Website Successful?

      Yes, being a copywriter I’m slightly biased on this one and, if pushed, would have to say it’s the copy on your website, but that’s not what this post is about. That’s right, I’m not going to talk about copywriting. The one thing that makes a website successful is the one thing that’s constantly […]

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  • Why Keyword Research is The First Thing You Should Do

      What should come first? Your website or your keyword research. Unlike the chicken and the egg conundrum, this one is easy to answer – your keyword research should always come first. Researching your keywords (not guessing) is vital if you are going to get the most out of your web presence. The words you […]

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  • How Not to Design a Website

      Whether you’ve got a website and need a revamp or you’re just starting out on  the web there are certain things you need to avoid when thinking about your design. Remember that your website is, in effect, your online shop window. Think about how it will be viewed by your visitors, what they will […]

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